Wellness champions know that beginning and executing a successful wellness program isn’t about finding one cookie-cutter option. It takes careful planning, thoughtful communication, and understanding your employee base well. Really well.

From Fitbit Wellness, we honor nine companies that have done corporate wellness right. From small businesses to a Fortune 500, and a communications agency to a health care system, see what leading organizations have done to rally their team behind a cause, and how they got the most bang for their wellness buck. 



Most creative incentives strategy:
August Jackson

August Jackson is a small business that got creative with their budget. Rather than rewarding participants with the highest step count, wellness leaders thought outside the box and gave prizes for milestones like most improved step count. Over the course of six months, a quarter of their employees upped their average daily step count. Read more in the case study.



Most depth in total wellness in a small business: Griffin Communications

At Griffin Communications in Oklahoma City, wellness doesn’t stop at walking challenges and healthier food choices. This small business offers a truly holistic wellness program, which also includes a focus on water consumption, tobacco cessation, and health coaching. It’s proof positive that you don’t need to be an enterprise company to have a world-class wellness program. Read more in the case study.



Best charitable tie-in: Target 

Target employees were encouraged to get moving - both physically and philanthropically - during the company’s fall activity challenge. Employees were grouped into various teams to rally behind a charitable cause. The grand prize? $1 million split across all winning locations/teams to be donated to their wellness nonprofit organization of choice. Now that’s an awesome way to get fit for good.



Best pilot program: Emory University and Emory Healthcare

When it comes to wellbeing in the enterprise, what’s key to understanding the needs of your employees? Asking them. After piloting a smaller Fitbit Wellness program with 3,000 employees in 2014, Emory University and Emory Healthcare conducted a thorough survey to better understand improvements in employees’ physical activity, satisfaction with the program, and suggestions for program improvement. Ultimately, they offered their Fitbit Wellness program to their entire employee population - over 29,000 people - in 2015.


Most creative way to get employees moving: Kimberly-Clark

Kimberly-Clark took competition to a whole new level by getting employees to challenge themselves to get more steps in throughout their days. To encourage movement as a natural part of employees’ days, KCC’s health services painted dots in the parking lots at the campus in Neenah, Wisconsin to indicate where employees can maximize their step count. Grab the 3-dot spot, meaning at least 300 steps from the spot to the door, and health services will reward you with a Fitbit upgrade! Read more in the case study.



Best employee communications:
Atlantic Packaging

The fact that Atlantic Packaging has a large remote employee population brought on challenges in wellness leaders’ communication efforts. Email blasts to employees and videos highlighting the success of a step challenge were played during lunch. Eventually, wellness coordinators became available at every office location and initiated one-on-one meetings/calls with employees to ensure they were aware of upcoming wellness activities.

 



Best use of data to measure success: Indiana University Health

40% of participants decreased their BMI. 60% of participants with diabetes decreased their hemoglobin A1C. IU Health’s HERO score is 163 out of 200 (when the national average is 89). But the quantifiable results don’t stop there. The organization’s wellness leaders also conducted surveys to better understand how employees are taking charge of their health. Read more about the results of their survey in the case study.


Best way to get executive buy-in: Houston Methodist

There’s nothing like good ol’ healthy competition to spice up your wellness program. And at Houston Methodist, wellness champions started at the top of the ranks. In their “Beat the CEO” challenge, they pitted employees against their own departmental CEOs. Average daily step count to beat? 16,000. Talk about tapping into competitive streaks. Read more in the case study.


Best use of an onsite gym: Consumer Technology Association

At the Consumer Technology Association (CTA)™, the organization behind the renowned CES®, wellness is no joke. Aside from offering an onsite gym, wellness champions offered healthier foods at the office and saw over 80% participation in their Fitbit Wellness program. But the most impressive statistic of all? 9.5 miles. That’s the average distance employees have walked per day since in-office treadmills were installed. Read more in the case study.



Best individual success story: Brett Broviak, Indiana University Health

How many people can say that simply by making healthier decisions they’ve lost 10% of their body weight and normalized their A1C levels? Brett Broviak, an employee at Indiana University Health, was challenged by his 8-year-old daughter to walk one million steps in a month - and he did. Four times. Broviak regularly wakes up well before 5am (sometimes before 4am!) to get his steps in and take charge of his health.